I attended a presentation last night that a gentleman named Marvin Montgomery gave to our local association. It really made me think about the way I react to people sometimes.
Now my job is to sell, that’s what I do. I sell plants. I am the sales manager. BUT after listening to Marvin….my thinking has been altered a bit. (or a lot!) He says people don’t like to call themselves “salesmen” and I agree. (actually I never had thought about it like that before) We all know how we cringe inside when we pick up the phone and it’s someone somewhere trying to sell us something and most of us hate it!
“People buy from people they like and trust.” Boy is that ever true! Building relationships….how many times have we heard that when we’re dealing with social media…after all…that’s what we’re all doing out here…we’re building relationships!
LISTEN….one of his biggest suggestions to us was to listen to our customers, listen to our family, listen to our friends…..SHUT UP AND LISTEN! Think about how many times people are talking to us and we don’t really hear what they say. You are nodding and portraying all the body language that you’re engaged but are you? I know I could do a much better job at this! He said that most of us are just waiting for our turn to talk when were in a conversation with someone instead of really hearing what is being said to us. We’re busy getting ready for “our turn”…very good point! Personally this will be something I really try to improve on, especially with my family and my friends! I think it’s going to take a lot of practice!
Anyways…I just wanted to share what I learned last night and if you ever get a chance to listen to Marvin Montgomery I think you’ll be impressed! He was just written up in the Cleveland Smart Business magazine (February 2011) and has spoken for the Ohio Landscape Association, Nursery Growers of Lake County Ohio assoc. and many many others!
Overall, I guess Marvin’s advice is something we’ve heard before but did we really listen and do something about it? It never hurts to hear how to be a better person, salesmen, friend, spouse, etc. again!